A inspirational, future focussed brand identity inspired by positive visionary thinking.
Braavos is instrumental in sponsoring innovation across the United Kingdom and the rest of the world. The venture capital business is a major shareholder in OSI (Oxford Sciences Innovation Plc). Braavos capitalises on an automatic stake in all qualifying spin-out investment opportunities. Oxford University is rated as the number one research university in the world. This landscape is the key creative driver behind the brand identity created by Firedog Creative. We wanted to convey an association with positive visionary thinking. This included a romantic fascination in contemporary science fiction. The type of feeling created by impressive, glassy space cityscapes – the sun arcing gracefully over the horizon. This mood informed early discussions with the client and it was from this lodestar that we began the creative process.